Join other leading brands leveraging MyFitnessPal’s industry-leading platform. Our highly-engaged members aren’t just browsing—they’re actively tracking meals, workouts, and health goals, every day.
MyFitnessPal’s members log an average of 16 foods/day* and actively seek out health-forward products and solutions that align with their lifestyle and goals.
Active, successful user-base
Our U.S. user base skews young (68% under 45), female, and educated—with avg. household income >$150k.**
Active, successful user-base
Our U.S. user base skews young (68% under 45), female, and educated—with avg. household income >$150k.**
Members on the move
Our users log almost 11M workouts per month, and they make choices that support that sweat equity. We connect you with consumers actively engaged in their wellness.
Members on the move
Our users log almost 11M workouts per month, and they make choices that support that sweat equity. We connect you with consumers actively engaged in their wellness.
Daily, repeated engagement
On average, users open the app 5x per day—that’s a powerful source of consistent daily touchpoints.***
Daily, repeated engagement
On average, users open the app 5x per day—that’s a powerful source of consistent daily touchpoints.***
* U.S. users who log a minimum of 1,200 calories per day** Juice Media, MRI Simmons Spring 2025 Survey *** Avg. daily open rate of 4.9 app opens per day for free users in the US, MyFitnessPal data
